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Jamie Dornan fronts Hugo Boss fragrance

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Irish actor, Jamie Dornan comes to the forefront of Hugo Boss’ The Scent.

The actor becomes the latest to join the Boss scent family in an ambassadorial role. It looks like Dornan is on the path to become a little bit more like Christian Grey, a character he plays in critically acclaimed BDSM romance film, Fifty Shades Of Grey.

He started to look a bit like Mr. Grey at the film’s Paris premier earlier this year, wearing a velvet suit and half-buttoned shirt in dark black hue. A simple, masculine and refined look he completed with a scruffy and rugged beard.

Now, he is vying to smell like him (not that we know what Mr. Grey smells like, that privilege is only reserved to Mrs. Grey) but we do believe it is nothing short of magnetic.

Exactly the same language Boss Scent speaks, made for men who are confident and sophisticated. He is joined by Netherlands model, Birgit Kos who is now the face of Boss Woman.

Together, they will appear in various television and print campaigns set to launch in September.

The post Jamie Dornan fronts Hugo Boss fragrance appeared first on GQ South Africa.


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